• What are the key disruptive trends and technologies impacting the billing and RA professional
• Essential roles for billing and RA in the emerging telecoms ecosystem 
  Tony Poulos, Head of Revenue Management Sector, TM FORUM

• A truly convergent architecture: convergent billing processes and convergent billing systems
• How convergence supports business agility and improved customer experience
• Telco 2.0 and the extended enterprise: implications for billing and charging
• LTE: What does it mean for BSS and RM functions and how should you prepare?
• Convergent billing: Telecom NZ, a case study
  Doug Newdick, Billing Solution Architect, TELECOM NEW ZEALAND

• Re-tooling IT systems to meet the challenges of multimedia multi-platform services and applications
• Real life experience of converging silo application stacks to a single converged solution supporting mobile, fixed-line, cable TV, broadband and advanced corporate services
• A walk through the changing landscape from a service delivery perspective and how this impacts the front end business support systems
• The increasing complexity of integration for the delivery of apparently simple services across many interaction channels
• Changing the wings mid-flight - The challenges of supporting a rapidly evolving business while also performing a major systems update
  David Skinner, Vice President of IT, STARHUB

• How to migrate customers to new systems with the minimum disruption to services
• Managing customer expectations of the new system
• Understanding the key role of RA in ensuring migration accuracy
• Managing hidden rules and inconsistencies in legacy systems as you migrate to a new system
• Approaches to winning buy-in across the organization to the new systems and processes
  Panelists include:
  Matthew Mason, Senior Director Billing & Collections Commercial, DU
  David Skinner, Vice President of IT, STARHUB
  Doug Newdick, Billing Solution Architect, TELECOM NEW ZEALAND
  Mike Willett, Director, Strategic Risk Management, WAYWICK MANAGEMENT (Formerly Director, Fraud & RA at TELSTRA)

• Positioning your business to cope with increased competition from market liberalization, new licenses and entrants
• How to develop attractive service offerings, improve time-to-market and enable intensive customer relationship management
• Optimizing marketing campaign management, recharge promotions, bonus programmes and event-based, real-time subscriber interaction
• Convergence solutions vs. maintaining legacy systems: Future-proofing your billing systems for a fast evolving telecoms market
  Andreas Freund, VP Marketing, ORGA SYSTEMS in co-operation with an operator representative

• Usage by time, megabytes or something else? Time for a new approach to charging for data?
• Exploring the practicality of real-time solutions to help customers understand their data usage and cost
• Billing and charging solutions to help avoid data usage ‘bill shock’
• What do these new approaches mean to revenue assurance?
  Panellists Include:
  Erez Shalom, Research and Business. Information Department Manager, CELLCOM ISRAEL
  Wilds Ross, Director of Analytic Insights, DELOITTE FORENSIC SE ASIA
  Syed Sohael Reza, Head of IT Operations – GM, GRAMEENPHONE
  

• Why billing is important to support customer experience
• How the billing process can support revenue growth and reduce churn
• Building a programme to create sustainable outcomes
  Mike Willett, Director, Strategic Risk Management , WAYWICK MANAGEMENT
  Formerly Director, Fraud & Revenue Assurance at TELSTRA

• Coordinating marketing, billing and RA activities to create a leaner, more market-responsive operator
• What does Marketing want from the Billing and RA functions?
• Business processes to improve time-to-market performance for new offers and promotions
• How billing and RA information can be used to drive marketing decisions and new product development
  Maricar Y. Sente, Sr. Expert - Traffic Analysis, ASIA CELL

• Aligning roles and responsibilities across sales, customer care, provisioning to billing and revenue collection priorities
• Breaking down silo thinking to create a coordinated approach to revenue generation and collection
• Defining ownership and accountability to remove duplication and ambiguity
• Creating an organization where there are no billing issues
  Matthew Mason, Senior Director Billing & Collections Commercial DU

• How can BI be used in CSP strategies to address their core challenges?
• What is the fundamental value of billing data and potential business application?
• What is potential value of applying business intelligence to this billing data?
• Provide examples of leveraging BI and predictive analytics to address key strategy challenges
  Chris Yeadon, Director, Product Marketing, LHS

Enhancing the Understanding of BSS Processes through Automated RA Reporting

• Understanding the role of BSS systems in the revenue generation cycle
• Improving efficiency through increased automation in the reporting of revenue-critical information
• Monitoring and publishing vital system KPIs to senior management in graphical formats that encourage better understanding
  Suleman Khalique, Senior Analyst BSS: IT-Operations, MOBILINK GSM, (An Orascom Telecom Company)

• What are the alternatives to the traditional expensive and large-scale approaches to RA?
• How to start smaller, with rapidly-deployed, affordable approaches that produce financial results in a few months or less
• Create a flexible, self-funding advanced RA program to augment existing RA efforts
• Extend RA incrementally - across the Order-to-Cash process - improving business results through adaptable, intuitive analytics
  Victor Milligan, Chief Strategy and Marketing Officer, MARTIN DAWES ANALYTICS

• Revenue assurance as business consulting, audit and a technology discipline
• Revenue assurance – not just revenue leakage but also optimal asset utilisation
• Need for end-to-end event generation – From call to bill accuracy – Customer service aspects
• Case study of a Revenue Assurance engagement with a major ASEAN operator
  Clive Smith, Sales & Marketing Director, BALFOORT CONSULTING
  Ferdinand Balfoort, Director & Founder, BALFOORT CONSULTING
  Juan Prieto, Product Manager, ROSCOM

• Understanding the role of BSS systems in the revenue generation cycle
• Improving efficiency through increased automation in the reporting of revenue-critical information from:
  • Mediation, Billing System, Interconnect System, Data Warehouse and Mobile Number Portability
• Monitoring and publishing vital system KPIs to senior management in graphical formats that encourage better understanding
  Suleman Khalique, Senior Analyst BSS: IT-Operations, MOBILINK GSM, (An Orascom Telecom Company)

• Understanding the nature and complexities of today’s telecom services and revenue streams
• How to achieve timely processing and analysis of the multiple data sources and streams necessary for effective RA
• How the SaaS-approach can help RA keep pace with the fast changing telecoms ecosystem
• Assessing the economic benefits and technical feasibility of SaaS-based delivery models over traditional approaches
  Sanjay Sharma, COO, TELEONTO TECHNOLOGIES          

• Leveraging RA data into actionable marketing information to support decision-making
• Implementing RA-data driven analytic applications to deliver up-sell/cross-sell at multiple customer-touch points
• Using RA data to enhance marketing initiatives, increase the effectiveness of BI systems and drive per-user revenues and margins
  Muhammad Feisal Omar, Senior Consultant, Value Engineering, CONNECTIVA